Expireds, Hurdles and Magic

She was a 72-year old grand-grand mother. Selling a house here and there. Just part-time, to pay the bills. But Lydia wanted to do more. She wasn’t ready to quit and retire. Not yet. So we got to talk. I gave her some tips, a few letters, a copy of my resume… She rolled up…

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New agent worries

Here is a cool email: “Borino, I may not have been able to afford your Expired Plus system, but I’ve followed your marketing plan for a month and have managed to sell 5 homes (my first five). Thanks for the great advice!” Mike Exit Realty, Alabama In my latest seminar,  I’ll show you exactly what…

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Unstuck

There are some seminars I just LOVE putting together and presenting. Because the topic is important. Because it makes a lasting impact.  Information that can change your business and your outlook on life — almost immediately. The “UNStuck” seminar Jennifer Allan and I did on Saturday is one of them. This real estate business can…

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Stuck

Your business gets stuck Your finances get stuck Your life gets stuck Sounds familiar, right? It happens to every single one of us. Once in a while things just go sideways. Deals fall apart at the last minute. Cash just runs out. Listings cancel. Bills pile up. And life takes a quick (and ugly) turn…

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I hate buyers!

Confession time. If you’re like me, you probably hate working with finicky, picky, difficult buyers, right? Chauffeuring them around, spending half a weekend going from house to house… Just so they can change their mind at the end. No thanks! BUT… What if you could have dozens and dozens of qualified leads to chose from?…

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X-Club Podcast: Q & A with Jimmy Noble

Today I’m chatting with Jimmy Noble from Baltimore, Maryland. Recently I posted a short video Jimmy had sent me. Tons of people watched it – so many in fact, it crashed the media server for a day. And then an avalanche of questions. “How does he do it? What is his day like? “Does he…

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How to have more expired listings… and business in general

Sharron, a newer agent sent me this: “You have been just the encouraging kick in the a*s I have needed. Thanks! I still need to work on my daily “to do”. Help?? ~ Sharron Doing stuff matters. Doing the RIGHT STUFF is important – and we’ll get to that in a moment. But first…. There…

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How to have expired listings call you – with direct mail

There is an army of salespeople standing by, ready to make your phone ring. Always available, dutifully talking to expired listings, potential sellers and buyers. Nothing can stop them: no spam filters, no Do Not-Call-Registry, not even a locked front door will prevent them from completing their mission. Take command of your Direct Mail Army!…

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From an Expired Listing to Lead and Listing – Part 1

I recently wrote a post about the real estate marketing getting better in many areas. There are more buyers out there actually making offers and buying, and more sellers ready to move. This is the time to ramp up the listing inventory and go after expired listings and FSBOs. Pat Argo replied: “ Borino, my…

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Good real estate news

Real estate market is coming back. That’s the conclusion of today’s AP article. The U.S. housing market has started to recover from the most far-reaching crisis since the Great Depression, data released Thursday show. Sales of previously occupied homes rose for the third month in a row in June. Summer’s here. Buyers are out. And…

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