Archive for the ‘expired listing letters’ Category

 

Expired Listings Tip: They want to go with another agent

January 7th, 2012

“I just spoke with an Expired and she said they are planning to list next week. But they are going with an agent who was referred to them. I told her I would still call her next week, but what should I say? How can I get an appointment?”
Going up against an agent who [...]

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Mailing Christmas Cards To Expired Listings? Wait!

November 29th, 2011

We all get them, right? The corporate Christmas or, more politically correct “Holiday Best Wishes” mass-mailing cards:
Warmest Wishes from the Law Firm, Peace on Earth from the mortgage company, and Season’s Greetings from the insurance agent.
Sometimes even hand-signed (probably a lousy annual job for the receptionist) and with a phone number, just [...]

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It’s Not Working

September 20th, 2011

Charles posted a very candid comment about not being able to get good results with expireds:
“Unfortunately 98-99% of the expireds do not have phone numbers, and those that do have the phones disconnected. I have a series of four letters that I send with poor results (only one sale so far, after many monts [...]

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Expired Listings: A Simple Plan

July 29th, 2011

Rene — a RE/MAX agent from Toronto has just started using the Expired PLUS. As part of the package he got a free one-on-one coaching session with me. A few days later he sent me this follow up:
“I just wanted to send you quick note and let you know how my first week has [...]

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New real estate marketing and communication technique – The Connector Formula

April 1st, 2011

Imagine one day, while having your morning coffee, you read an article in the paper on green tea. You learn that 2,000 participants in a study done in Iceland experienced rejuvenation and much more youthful appearance by drinking two cups of green tea a day.
Then you turn the page and forget all about the [...]

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The Scratch and Dent Sale

March 2nd, 2011

Wow, what a great weekend! We closed the office early on Friday and I took off for a nice long weekend with great friends, great snow, and awesome skiing. Getting up the mountain was a bit hairy – the snow storm made the road beautiful but tricky to drive.
At the end we did make [...]

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How to List One Expired Listing per Week

February 21st, 2011

“ Mr. B,
How many contacts should I be working with on a weekly basis, on average, if  my goal is 1-2 listings per week?”
~ Mike
Charleston, S.C.
Good question, Mike…
You should be working with as many as you can handle (the more the better, of Continue reading

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Trouble with Expired Listings

October 29th, 2010

Just got this email:
“I am having trouble getting good numbers for expireds. What is the best way to contact expireds?”
Donna
Keller-Williams
If you’re not getting good results with expireds, you’re not alone as you can see.  I have some cool new tips and tricks for ya. And if you’re not too busy next Thursday [...]

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How to have more expired listings… and business in general

September 25th, 2009

Sharron, a newer agent sent me this:
“You have been just the encouraging kick in the a*s I have needed. Thanks! I still need to work on my daily “to do”. Help??
~ Sharron
Doing stuff matters. Doing the RIGHT STUFF is important – and we’ll get to that in a moment. But… Continue reading

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How to have expired listings call you – with direct mail

September 18th, 2009

There is an army of salespeople standing by, ready to make your phone ring. Always available, dutifully talking to expired listings, potential sellers and buyers. Nothing can stop them: no spam filters, no Do Not-Call-Registry, not even a locked front door will prevent them from completing their mission.
Take command of your Direct Mail Army! [...]

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